As a successful [nonfiction] blogger for a very long time, I wanted to share some monetization techniques with folks in the group. Not selling anything, but I think maybe some writers here might be interested in other ways to monetize their writing.
NOTE: I know most of you are probably hoping to get your fiction book published, but in the meantime, you may want to consider nonfiction blogging to supplement your income while you write your novel.
- Write your passion – On a blog and in a newsletter
- Write what you know – Only what you know or it will show
- Create a Newsletter – This allows you to directly communicate personally with your readers daily, weekly or monthly via email.
- Find your “Voice” – Talk TO the individual not the group
- Partner with influencers – Tap into their large audiences for immediate traffic/readers. Some will sign up on your list/newsletter
- Share on social media – Duh! Use it.
- Place ads on your site – I know you don’t want to, but you also want to make a living. Be discreet not obnoxious.
- Charge for subscriptions – Premium content for paid subscribers; OR, better yet, make premium content “ad free”.
- Start a magazine – Doesn’t have to be print. Digital works just fine. This can increase your earnings by 30% to 50% or more.
- Create high quality content – Don’t fill with fluff.
- Quality over Quantity – Always! Resist the temptation to create high quantity low quality content. Your readers will notice.
- Increase your talent – Read more. Write more. It will take time. Understand that. Read and write 100 hours/week if possible.
- Sell merch – Related to your writing. If you create a cool character or story, sell merch. This will increase revenue.
- Franchise & Series – People love scheduled periodical content series and franchised entertainment. They’ll pay $ for it. Sell it.
- Brand Yourself – You are a brand if you write under your name. Use it appropriately. Think Stephen King, Tolkien, Asimov, Lovecraft.
- Grind – Work! Create quality content and the money will follow.
- Write Don’t Edit – NEVER EDIT WHILE YOU WRITE! Just keep writing. Wait a few days or weeks to edit. Just keep writing.
- Get into the Zone – Find your flow state. Focus music, silence, meditation, whatever helps. Read first, then write. This helps.
- Write a lot – Write a minimum of 1000 words a day. If you’re not writing 1000 words a day you’re not a writer. Sorry.
- Be seriously disciplined – Don’t play around. Stay focused and dedicated. Understand it takes time. You need money during that time.
- Don’t give up – Keep writing. Keep reading. Keep moving forward.
Some of these tips seem obvious, some not so obvious.
I write this as someone who’s made over $150k annual income at peak doing nothing but writing nonfiction. Will it take away from your fiction writing? Yes, time. But it will supplement your income IF you’re talented and create quality content.
Hope this helps, or at least gives you some ideas on how you can earn a living while you’re writing. Once you make twice what you’re making at your current employment AND you have about 6 months of living expenses in the bank, then you may consider quitting your day job.
Nonfiction may not be what you want to write for a living, but if it pays the bills, why not. You sharpen your skills as a writer and you grow an audience. Write fiction too on another blog. Let your nonfiction readers know about your OTHER blog. Some of them will subscribe to your fiction writing. And those will be more likely to buy your book when you finally get published.